More and more I am seeing people get clever with their packaging for their movie and audio projects. Most people are streaming and or downloading now. While that is something I also have a hand in, I still look for something new. A piece of vinyl is nostalgia. Nothing beats something with a creative touch. The new Smashing Pumpkins EP “Teargarden by Kaleidyscope vol. 1 Song for a Sailor” is coming out in a silk screened wooden box. Each box contains a Cd, A 7 inch piece of vinyl with an unreleased song, and a hand carved leopard stone obelisk. This is unique and cool. On top of all that the Smashing Pumpkins are also giving away the digital downloads for free. No strings attached. The Smashing Pumpkins is a band with a following that is no longer on a record label joining the likes of Nine Inch Nails and Radiohead. All of these bands have revolutionized the way music is being distributed. Another trend is happening in the movie realm. Film makers are taking their own approach. Getting together some investor cash and releasing their movie projects on their own. Offering downloads from various sites and using a very D.I.Y mentality to get some notice via Facebook, Myspace and other social networks. Making each physical DVD or Blu-Ray package something unique and hand made. Look around online. It is a revolution of new ways to distribute media. Sort through the fluff and find the diamonds in the rough. Totally worth it.
